... organic colours to form new toys with a different texture which are waterproof,” he says. “It is an eco design.”
Finding the right strategic partner, innovation and branding are three factors that all ...
... fair since 2015, receiving good feedback from visitors.
“I think it’s essential for smaller brands like us to get recognition by organising booths at trade fairs like BIGBIH,” says Chotiphansiri. “Buyers ...
Issue 55
The DITP hosted Top Thai Brands 2016 in Vientiane from June 29 to July 3 to promote Thai products in Laos.
Featuring 212 exhibitors from Thailand, the event attracted about 56,000 ...
... in the future the company might develop a product under an AEC brand.
Piamwiwattikul also advocates companies to follow King Bhumibol Adulyadej’s philosophy of implementing a sufficiency economy by adding ...
... the global market.
“The DITP urges Thai companies and Thai designers to improve their products and services by adding creativity in terms of functionality as well as creating a brand that is ...
... itself from competitors?
Coco Easy sells quality products and never competes with other brands through price cuts. We source only fresh young green coconuts from Ratchaburi and Samut Sakhon where ...
... encourages Thai exporters to tap the super rich Indians, who prefer jewelry, home appliances and home decorations.
“To penetrate India’s market, building brand awareness is vital and it ...
... Consequently, it developed an organic brown rice pasta under the brand ‘Pasmily’ – standing for pasta that the whole family can eat.
“Our brown rice pasta contains high nutrition,” ...
Issue 53
According to a report from the DITP Office in Xiamen, the Fast Moving Consumer Goods (FMCG) market in China increased by 4.7% in 2015, while the local brand market grew by 6.2% and ...
... a new product collection called Aroma Bird ceramic diffuser set, and it received the DEmark award that year. This was the first step in building our brand and focusing more on promoting and launching our ...