Issue 36
DITP Director-General Nuntawan Sakuntanaga revealed the department’s strategy for increasing market opportunities for Thai lifestyle products entering the European hospitality sector on August 24.
“The DITP has initiated a project to support Thai hospitality product manufacturers, where Italian experts from interior and textile industries are invited to conduct seminars and to provide knowledge to Thai SMEs,” said Sakuntanaga. “The participants will also gain knowledge about upstream and downstream marketing.”
Sakuntanaga mentioned that products such as lighting, textiles, ceramics, spa products and decorative items had great potential. “Thai manufacturers are urged to do more research about the target market in order to cater to buyers’ needs, which will help increase the market share for Thai products,” she said.
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